Your Strategic Financial Partner. Experienced Fractional CFO Services

Scale Smarter Without the High Cost of a Full-Time CFO

We help businesses like yours grow strategically while getting the financial expertise of a senior CFO without the full-time price tag.

The Vision Behind Ascension CFO

We started Ascension CFO after seeing how many growing businesses struggle to make confident financial decisions without the right guidance. Companies earning under $50 million in revenue often need strong financial leadership but can’t justify the $250,000 or more a year for a full-time CFO.

That’s where we come in. We work as your financial partner, helping you make data-driven decisions about hiring, pricing, fundraising, and growth. With the right strategy, growth becomes focused instead of frantic, cash flow becomes stable, and your numbers begin showing where you’re headed, not just where you’ve been.

How We Approach Your Business

Numbers should guide your next move, not just tell you what already happened.

Many firms stop at sending you reports. We go further by helping you understand what your numbers mean and how to act on them. It’s not just about reports; it’s about financial clarity and direction.

We’ve seen businesses celebrate revenue growth without realizing their profits were slipping. By digging deeper into costs, pricing, and customer acquisition, we uncover the story behind the numbers and help you create a stronger one.

Here’s what defines how we think:

Your CFO should be a strategic ally, not a quarterly visitor.
Smart financial decisions matter more than perfect ones.
The best advice fits your business, your goals, and your market.
If our recommendation isn’t clear to you, we haven’t done our job.
We focus on clarity and long-term results, not buzzwords.

Our goal is simple: to help you see the full picture, act confidently, and build a stronger business.

Who We Work With

We partner with ambitious businesses that are ready to take their next step.

Our focus is on companies earning between $1 million and $30 million annually that need expert financial leadership to scale effectively.

We work with:

Startups preparing for their next funding round.
Growing companies where the founder is still managing the books.
Established businesses ready to expand, explore M&A, or plan for an exit.
Organizations that have outgrown basic bookkeeping and need solid financial systems.

If you need more than accounting or tax prep, you’re in the right place. We specialize in cash flow modeling, fundraising, forecasting, and helping you turn financial data into decisions that drive your business forward.

If you’re spending more time worrying about cash flow than planning your strategy, let’s talk.

What We Bring to the Table

Our team brings more than 50 years of combined CFO experience working with companies that have raised capital, scaled operations, handled downturns, and achieved successful exits.

Here’s what we offer:

Financial Planning and Analysis

We build financial models that reflect your business reality, not a generic template.

Cash Flow Management

We help you create steady cash flow and plan your financial runway with confidence.

Fundraising Strategy

We know what investors look for and how to position your company for success.

Profitability Optimization

We find the areas that truly improve your margins, often in places you wouldn’t expect.

Financial Systems and Infrastructure

We create reports and systems that grow with your business.

Strategic Advisory

We act as your financial voice in major decisions about pricing, hiring, expansion, and resources.

Meet Your Financial Partners

Annette Sonnenburg

Annette Sonnenburg has been offering business consulting and fractional CFO services to clients for more than 20 years. With a background in accounting and finance, she knows how to get your business on the right track.

Mindy Petersen

Mindy Petersen has worked with reputable financial institutions as an account reconciliations specialist and has worked for years with Annette in bookkeeping and accounting cleanup.

Carolyn Bastian

Carolyn Bastian brings thoughtful organization and a high level of care to her role as Executive Administrative Assistant. She is dedicated to supporting both the team and clients with efficiency, warmth, and attention to detail.

I believe every business has a financial story worth telling well. My job is helping you write the next chapter.

How We Work and What We Value

Transparency Over Complexity

Financial advice should be clear and actionable. We explain what to do, why it matters, and how it impacts your business.

Strategy Beyond Spreadsheets

We go beyond reports and forecasts to help you see opportunities, avoid pitfalls, and plan for the future.

Flexible Partnership

Whether you need us for a few hours a month or full fractional support, we adjust to your needs and priorities.

Results That Matter

Success means outcomes: better cash flow, improved profitability, and greater financial confidence.

Ready to Strengthen Your Financial Strategy?

If you’re ready to make confident, data-driven decisions…
If you want access to senior-level financial expertise without the full-time cost…
If you want a partner who understands your business and your goals…

Let’s connect.

Schedule a Complimentary Financial Strategy Session

No hard sell. No pressure. Just an honest conversation about your business, your challenges, and how Ascension CFO can help.

Strategic financial guidance. Fractional CFO expertise. Full-time impact.

That’s the Ascension CFO difference.

801-833-0991